(Ebook pdf) Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge: The Obesity Challenge
✿ Rajeev Batra, Victor J. Strecher, Punam Anand Keller ✿
#2576797 in eBooks 2015-07-17 2015-07-17File Name: B011UVYZ30
0 of 0 people found the following review helpful. My thesis is on its wayBy Alicia De LeonLeveraging Consumer Psychology for Effective Health Communicatons: The Obesity Challege is a great book for academics and practitioners interested in learning how to engage consumers into a healthier lifestyle.The newest findings are presented in the book. Easy to read. Easy to understand. I am trying to write my phD thesis proposal and this book has been an excelent guide in doing so.This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity. [PDF.no32] Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge: The Obesity Challenge Rating: 4.61 (731 Votes)
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