[Mobile ebook] Museum Management and Marketing: 1 (Leicester Readers in Museum Studies)






#1583734 in eBooks 2007-04-11 2007-04-11File Name: B000SMD75U

'This excellent book provides museum professionals with a highly nuanced view of its subject.' - Museum PracticeAbout the AuthorRichard Sandell is Head of the Department of Museum Studies at the University of Leicester. His research interests focus on the evolving social purposes, roles and agencyDrawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this Reader investigates the closely linked areas of management and marketing in the museum.The articles, from established and world-renowned contributors, practitioners and writers at the leading edge of their fields, deal with the museum context of management and how marketing and management practices must take account of the specifics ...


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You can specify the type of files you want, for your gadget.Museum Management and Marketing: 1 (Leicester Readers in Museum Studies)   |  Richard Sandell.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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