[Download pdf] The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First
▲ Harvey Thompson ▲
#1703737 in eBooks 1999-12-31 1999-12-31File Name: B000FA5L4A
0 of 0 people found the following review helpful. Five StarsBy KalciumBrilliant. Must read for any CRM professional.0 of 0 people found the following review helpful. A step by step process for Customer Value ManagementBy CustomerCustomers can get just about any product they want from a choice of producers at about the same price. The days in which you could compete for customers by price or uniqueness of product are over. If you want to be able to distinguish yourself from your competitors,About the AuthorHarvey Thompson (North Tarrytown, NY) is the Principal of Worldwide Customer Value Management for IBM. He has spear-headed the development and deployment of management techniques applied in IBM and leading corporations across the globe.IBM's battle plan for attracting new customers--and keeping them for life. IBM--history's most remarkable organization--stays on top by constantly honing and refining its marketing strategies. One vital strategy, however, remains constant: The customer must always come first. The Customer-Centered Enterprise is the only in-depth exploration of IBM's battle-tested Customer Value Management (CVM)--the revolutionary program that makes the customer's viewpoint paramount in every corporate process a... [PDF.nu85] The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First Rating: 4.90 (562 Votes)
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You easily download any file type for your device.The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First | Harvey Thompson.Not only was the story interesting, engaging and relatable, it also teaches lessons.
