[Read download] Wild West 2.0: How to Protect and Restore Your Reputation on the Untamed Social Frontier






#1448724 in eBooks 2010-06-02 2010-06-02File Name: B003U2S98K

2 of 2 people found the following review helpful. Very informative guide for your online reputationBy Sven EnterleinI am very happy to see that there are still well written and researched books about current online topics out there. I was feeling like everything that is available now is a badly written, half-finished ebook that is only there to make the author money. Not with this book! The authors manage to create a constant momentum that pulls you from chapter to chapter. I learned a lot abouFrom Publishers WeeklyFertik and Thompson, respectively CEO and chief privacy officer at ReputationDefender, tackle online defamation, which can cause a company significant damage with only a few mouse clicks. The good news is that if you are prepared, you can defend your company and make sure thatThe Internet is like the Old West a frontier rich with opportunity and hope, but also a rough-and-tumble land of questionable characters, dubious legal jurisdictions, and hidden dangers. And just like the Old West, if you want to stake out your territory, you have to get there first and fend for yourself.On the web, that means defending your good name and reputation before the attacks start. Because, despite the excellent product or service you provide, all it takes is one unhappy customer, jea...


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