(Read now) Branding Your Business: Promote Your Business, Attract Customers and Build Your Brand Through the Power of Emotion (Business Success)
♥ James Hammond ♥
#2057265 in eBooks 2011-03-03 2011-03-03File Name: B00518G2IU
0 of 0 people found the following review helpful. Branding your business - nothing new on the horizonBy FranciscoUnfortunately the book of James Hammond did not meet my expectations. With the exception of some sections and some well-chosen examples, the book presents a framework called "Brand Halo", which is nothing more than an accumulation of clicheacute;s without any practical content. It is a book with a lot of talk but little substance.0 of 0 people found the following review helpful. FourThe only way forward for business success is to create a memorable brand and fix it in the consumer's mind. Branding Your Business explains the whole branding process in easy-to-follow terms. Providing practical help instead of academic theories, it explains what a brand is and what it is not, how to conduct a 'DIY' brand audit and how to use marketing NLP and psychology principles to create a powerful brand for your business.Based around the theory that a brand is the total perception a custom... [PDF.fx15] Branding Your Business: Promote Your Business, Attract Customers and Build Your Brand Through the Power of Emotion (Business Success) Rating: 3.72 (515 Votes)
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You easily download any file type for your device.Branding Your Business: Promote Your Business, Attract Customers and Build Your Brand Through the Power of Emotion (Business Success) | James Hammond. I really enjoyed this book and have already told so many people about it!
