[Ebook pdf] Can't Buy Me Like: How Authentic Customer Connections Drive Superior Results
✿ Bob Garfield, Doug Levy ✿
#909003 in eBooks 2013-03-07 2013-03-07File Name: B008EKOQYY
5 of 5 people found the following review helpful. What's Not to "Like" About This?By Pete BlackshawI purchased the Kindle version of this excellent book and it's got more yellow digital "highlight" marks than my beaten-up college copy of Plato's Republic -- and for good reason. "Can't Buy Me Like" is a great and timely read, loaded with insight and sometimes uncomfortable truths -- all wrapped in Garfield's vintage unapologetic, "hold no prisoners" writing style. He and Doug Levy echo many theldquo;This is a fabulous book that describes a revolutionary new vision for marketing, the Relationship Era, based on purpose, authenticity, trust and care. Written in an easy-to-read style and full of interesting stories, this book is both inspiring and fun. I give it my highest recommendation.rdToday's brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where "likes" stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . . As Lennon and McCartney wrote a half century ago, money can't buy you love. But in today's world, where people have become desensishy;tized-even disillusioned-by ad campaigns and marketing ... [PDF.tn53] Can't Buy Me Like: How Authentic Customer Connections Drive Superior Results Rating: 4.81 (540 Votes)
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You can specify the type of files you want, for your device.Can't Buy Me Like: How Authentic Customer Connections Drive Superior Results | Bob Garfield, Doug Levy. I was recommended this book by a dear friend of mine.
