[E-BOOK] 100 Great PR Ideas (100 Great Ideas)






#2484105 in eBooks 2012-01-27 2012-01-27File Name: B007IT60J6

About the AuthorJim Blythe is a reader in marketing at Plymouth Business School and a visiting professor at Ecole Superieur du Commerce de Bretagne, Brest. He has written 12 books and worked in marketing consultancy.Are you looking for a great idea or some inspiration to make your PR and promotions more effective and cutting edge? This book contains 100 great PR ideas, extracted from the worldrsquo;s best companies. Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book ...


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Chapter 002, Returns-Based Performance Evaluation Models
Illuminate: Ignite Change Through Speeches, Stories, Ceremonies, and Symbols
Berkshire Beyond Buffett: The Enduring Value of Values (Columbia Business School Publishing)
What Matters Now: How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation
Marketing: The Core
Forecasting Profits Using Price and Time (Wiley Trader's Exchange)
The Episodic Career: How to Thrive at Work in the Age of Disruption
The Business of Being the Best: Inside the World of Go-Getters and Game Changers
Built on Values: Creating an Enviable Culture that Outperforms the Competition
Supply Chain Strategy (Logistics Management Library)
SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers
Chapter 08, Migrant Remittances and Development
Athena Rising: How and Why Men Should Mentor Women
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services: Using Outcome-Driven Innovation to Create Breakthrough ... (Marketing/Sales/Advertising Promotion)
Velocity Selling: How to Attract, Engage Empower Buyers to BUY
Strategy for Sustainability: A Business Manifesto
Stock Market For Beginners Philippines
Making Technology Investments Profitable: ROI Road Map from Business Case to Value Realization
The Oracle Speaks: Warren Buffett In His Own Words (In Their Own Words)
Overcoming the Five Dysfunctions of a Team: A Field Guide for Leaders, Managers, and Facilitators (J-B Lencioni Series)
The SAGE Handbook of Public Relations
The Complete Idiot's Guide to Assertiveness
#36948;#25104;#12398;#31185;#23398; (Japanese Edition)
INDUSTRIAL MAINTEANCE
#1042;#1079;#1083;#1086;#1084; #1084;#1072;#1088;#1082;#1077;#1090;#1080;#1085;#1075;#1072;: #1053;#1072;#1091;#1082;#1072; #1086; #1090;#1086;#1084;, #1087;#1086;#1095;#1077;#1084;#1091; #1084;#1099; #1087;#1086;#1082;#1091;#1087;#1072;#1077;#1084; (Russian Edition)
Erstellen eines Angebotes (Unterweisung Industriekaufmann/-frau) (German Edition)
The Middleman Economy: How Brokers, Agents, Dealers, and Everyday Matchmakers Create Value and Profit
So you want to be a brain surgeon? (Success in Medicine)
Draw to Win: A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind
99 Ways to Build Job Security
Negociacioacute;n iquest;cooperar o competir? (Spanish Edition)
The Opposable Mind: How Successful Leaders Win Through Integrative Thinking
To Profit or Not to Profit: The Commercial Transformation of the Nonprofit Sector
The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organization
Computer and Video Game Design (Ferguson's Careers in Focus)
Variations on Normal
The Real Cost of Capital: A Business Field Guide to Better Financial Decisions (Financial Times Series)
Investing without Wall Street: The Five Essentials of Financial Freedom
Make the Sale Happen Before Lunch: 50 Cut-to-the-Chase Strategies for Getting the Business Results You Want (PAPERBACK) (Business Books)
El arte de la negociacioacute;n (Spanish Edition)
Essentials of Credit, Collections, and Accounts Receivable (Essentials Series)
Letting Go: Preparing Yourself to Relinquish Control of the Family Business (A Family Business Publication)
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Love Works: Seven Timeless Principles for Effective Leaders
Financial Instruments: Equities, Debt, Derivatives, and Alternative Investments
The Cultural Dimension of Global Business (1-download)
Inside Steve's Brain
Goal: The Ball Doesn't Go In By Chance: Management Ideas from the World of Football
Strategic Communications for Nonprofits: A Step-by-Step Guide to Working with the Media (The Jossey-Bass Nonprofit Guidebook Series)
Agility Shift: Creating Agile and Effective Leaders, Teams, and Organizations
Moralischer Konsum - Warum es so schwer ist, als Kunde die Welt zu verbessern: Ein SPIEGEL E-Book (German Edition)
The Memory Jogger 2 (Second Edition)
IC Mask Design (Professional Engineering)
Branding New York: How a City in Crisis Was Sold to the World (Cultural Spaces)
Mid-Life Career Change: Desire or Necessity? (Tudor Business Publishing)
How to Give Financial Advice to Women: Attracting and Retaining High-Net Worth Female Clients (General Finance Investing)
Win the Crowd: Unlock the Secrets of Influence, Charisma, and Showmanship
EU Civil Society: Patterns of Cooperation, Competition and Conflict (Palgrave Studies in European Political Sociology)
Strategic Planning and Decision-Making for Public and Non-Profit Organizations (ASPA Series in Public Administration and Public Policy)
Rattiner's Review for the CFP(R) Certification Examination, Fast Track Study Guide
Rapid Results!: How 100-Day Projects Build the Capacity for Large-Scale Change
The Public Relations Strategic Toolkit: An Essential Guide to Successful Public Relations Practice
Your Guide to High-Paying Careers
Professional Services Marketing Handbook: How to Build Relationships, Grow Your Firm and Become a Client Champion
Insightful Knowledge: An Enlightened View of Social Media
The I of Leadership: Strategies for Seeing, Being and Doing
Video and Camcorder Servicing and Technology
Las aventuras de Johnny Bunko (Empresa Activa ilustrado) (Spanish Edition)
The Secret Financial Life of Food: From Commodities Markets to Supermarkets (Arts and Traditions of the Table: Perspectives on Culinary History)

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