(Download free ebook) Case Studies in Crisis Communication: International Perspectives on Hits and Misses






#108665 in eBooks 1997-08-13 1997-08-13File Name: B007M94PYE

0 of 0 people found the following review helpful. Four StarsBy RoxieGreat book, very easy to readCase Studies in Crisis Communication: International Perspectives on Hits and Misses was created to fill the gap for a much-needed textbook in case studies in crisis communication from international perspectives. The events of September 11, 2001, other major world crises, and the ongoing macroeconomic challenges of financial institutions, justify the need for this book. While existing textbooks on the subject focus on U.S. corporate cases, they may not appeal equally to students and practitioner...


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