[Ebook free] IdeaWise: How to Transform Your Ideas into Tomorrow's Innovations






#3199279 in eBooks 2007-05-18 2007-05-18File Name: B000PY47EQ

2 of 2 people found the following review helpful. Ideas can be creatively recycledBy Garrett E. BergmanSteve Rivkin and Fraser Seitel have written a book that gives you permission to be "creative" by "copying" someone else's ideas. They demonstrate that what may be "new!" and "innovative" in one field can be a tried and true, accepted principle or application in another field. They point out, with great examples drawn from a variety of industries, how "revolutionary" ideas have been, and contin"...this book is highly entertaining and readable...excellent read-fun and informative...well worth reading and may stimulate a good deal of thought..." (The Marketing er, Winter 2002)From the Inside FlapInnovation is a critical factor in business success today. However, companies can often findAn easy-to-understand and easy-to-implement method for creating new ideas and new products This book blows the lid off the so-called "idea gurus" by demystifying the creation of great new innovations. It offers readers a way to look at their company's existing products and services in order to transform them into new ideas. Well-known and respected authors Steve Rivkin and Fraser Seitel take readers into the Idea-Scape, a place where innovation is born from existing ideas transformed and manipu...


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You easily download any file type for your device.IdeaWise: How to Transform Your Ideas into Tomorrow's Innovations   |  Steve Rivkin, Fraser Seitel. Which are the reasons I like to read books. Great story by a great author.

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