[DOWNLOAD] Hidden Persuasion: 33 psychological influence techniques in advertising
☆ Marc Andrews, Matthijs van Leeuwen, Rick van Baaren ☆
#625069 in eBooks 2015-10-01 2015-10-01File Name: B018G27PKG
0 of 0 people found the following review helpful. Concise and InsightfulBy CustomerThe authors clearly walk the talk, presenting a large amount of knowledge on persuasion in advertising in bite size bits that you will not forget.The book is both very well -research backed and presented in a concise manner. It was a joy to read.0 of 0 people found the following review helpful. Boom!By Victor Popovamazing, easy, real life powerful examples. Magnificent!0 of 0 people found the following review hVisual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in infl uencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior? This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them. The techniques r... [PDF.pm79] Hidden Persuasion: 33 psychological influence techniques in advertising Rating: 3.76 (455 Votes)
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