[E-BOOK] Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business
• Adele Revella •
#110627 in eBooks 2015-02-24 2015-02-24File Name: B00QQMV5WI
12 of 13 people found the following review helpful. Limited Value for Businesses that Deal w/Low Consideration Solutions and ProductsBy Ms TeetaThis is a good resource for businesses that deal in high consideration solutions/products - meaning items (or services) that are not purchased on a whim or impulse - instead items/services that involve a fair amount of thought and options weighing before making a committment and handing over a wad of cash. I mostly deal with lower consideration items sFrom the Inside FlapThe best way to understand what people want is to get to know them. Businesses are beginning to re-embrace this truth, and to realize that Big Data reveals only part of the customer's story. Marketing surveys have indicated that, within the next couple of years, at least 80 percNamed one of Fortune Magazinersquo;s ldquo;5 Best Business Booksrdquo; in 2015See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve m... [PDF.ag12] Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business Rating: 4.96 (601 Votes)
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You can specify the type of files you want, for your gadget.Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business | Adele Revella.Not only was the story interesting, engaging and relatable, it also teaches lessons.
