(Mobile ebook) Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books)
♥ Rajat Paharia ♥
#182940 in eBooks 2013-05-31 2013-05-31File Name: B00COKLVAC
6 of 6 people found the following review helpful. A new way of thinking about loyaltyBy Chester and TrudyI had a chance to read an advanced copy, and I was taken by the link the author draws between video games and behavioral science, and how companies can use that link to motivate people to participate in something as mundane as an employee portal.Big data plays a huge role here, too, and with news coverage of the NSA making everyone, everywhere familiar with the concept, the timing seems perfA WALL STREET JOURNAL NEW YORK TIMES BESTSELLERLearn the secret to using big data and gamification to motivate, engage, and engender true loyalty among your customers, employees, and partners As our lives move online and nearly everything we do is being mediated by technology, all of our activity is generating reams of data ndash; we are all ldquo;walking data generators.rdquo; Loyalty 3.0 reveals how to combine this ldquo;big datardquo; with the latest understanding of human motivation to power gamification - the data-driven motivational t... [PDF.ck16] Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books) Rating: 4.85 (764 Votes)
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You easily download any file type for your gadget.Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (Business Books) | Rajat Paharia. A good, fresh read, highly recommended.
