[Online library] Marketing Management, 3rd edn: A Relationship Approach
• Svend Hollensen •
#2155202 in eBooks 2014-09-24 2014-09-24File Name: B00QGVOQAW
About the AuthorSvend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organisations. His other Pearson Education books include - among others - Global Marketing, SixthMarketing Management: A Relationship Approach, Third Edition, takes the unique and innovative approach of linking relationship marketing to the traditional market planning models that are used by most marketers today. As globalisation progresses, the need for creating and maintaining off-line and on-line relationships nbsp;with the companyrsquo;s customers, suppliers, stakeholders and personnel has become increasingly vital in todayrsquo;s business environment. nbsp;Now in its third edition, th... [PDF.bx25] Marketing Management, 3rd edn: A Relationship Approach Rating: 3.60 (548 Votes)
You easily download any file type for your device.Marketing Management, 3rd edn: A Relationship Approach | Svend Hollensen. Just read it with an open mind because none of us really know.
