[E-BOOK] What Would Apple Do?: How You Can Learn from Apple and Make Money






#2228539 in eBooks 2013-07-16 2013-07-16File Name: B00DAJ7V82

'A smart book... Like the concept of Apple itself, it's deceptively simply written and rather good.' The Evening Standard 'Beckmann - rattles through the business tactics that make Apple unique. For instance, it rates design as highly as cutting-edge functionality. A good one, perhaps, to read onIn 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store... the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. Unlike the competition, Apple develops devices and programs by concentrating on a small number of functions. Forget complex market analyses. Forget as...


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You can specify the type of files you want, for your device.What Would Apple Do?: How You Can Learn from Apple and Make Money   |  Dirk Beckmann.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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