[Pdf free] Adidas Marketing Strategy - An Overview






#2396723 in eBooks 2011-10-26 2011-10-26File Name: B00BIMRTUI

Seminar paper from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2.0, International Business School Lippstadt, language: English, abstract: The Adidas group, headquartered in Herzogenaurach (Germany) was built on 18th August 1920 by Adolf Dassler. The brand and its products celebrated their first worldwide success in 1954 after the German have won the soccer world championship. After some commercial disappointmen...


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