[Download free ebook] The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did






#711911 in eBooks 2012-11-09 2012-11-09File Name: B00A73FI3Y

7 of 7 people found the following review helpful. Great swipe book for advertisersBy CustomerThis book contains ads written by some of the best marketing minds of all time, such as Hopkins, Ogilvy, Caples, and others. While the ads are old, the copywriting is stellar and timeless. This book also contains the stories behind each ad and how they did commercially, which are a fun read if you're into advertising.This is a great book for swiping ideas and/or copy, or finding inspiration for new adsFrom the Back CoverStyles in advertising will change, but there is no copywriter, artist, or campaign planner who will not profit by studying proved successes, whether of 50 years ago or today. In this single volume are 100 of what are probably among the most successful advertisements ever to appeaStyles in advertising will change, but there is no copywriter, artist, or campaign planner who will not profit by studying proved successes, whether of 50 years ago or today. In this single volume are 100 of what are probably among the most successful advertisements ever to appear in print, plus an additiional 13 added especially for this edition. These 113 ads are proven salesmen―almost every one had phenomenal results. They have not been included because of personal whim, or for their bea...


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You easily download any file type for your gadget.The 100 Greatest Advertisements 1852-1958: Who Wrote Them and What They Did   |  Julian Watkins.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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