(Mobile ebook) Precision Marketing: Maximizing Revenue Through Relevance
❀ Sandra Zoratti, Lee Gallagher ❀
#1075642 in eBooks 2012-05-03 2012-05-03File Name: B007WQQL8A
0 of 0 people found the following review helpful. Great insight on how to increase your marketing metricsBy Nancy ArterPrecision Marketing is a great book that offers insight on how companies can more effectively use the customer data that they collect to build more relevant -- and meaningful -- marketing campaigns. By acting on the data correctly, these seasoned authors illustrate how to use the knowledge gleaned from existing customers to build campaigns that help to increase loyalty within tSales and marketing leaders, managers and professionals; c-suite level executives; marketing consultants"Today's marketers can't survive without developing valuable, compelling and relevant content to customers at the right time. Precision Marketing uses some of the best research on the planet toMarketers around the globe are recognising that increasing customization and precision is critical to their commercial success. Rather than devoting marketing budgets to mass campaigns, precision marketers are mining customer data for predispositions and propensities to spend in order to target buyers in sophisticated ways, with all communications targeted and relevant to each and every individual recipient. Precision Marketing will help you to develop the perspectives, capabilities and skills... [PDF.to44] Precision Marketing: Maximizing Revenue Through Relevance Rating: 4.71 (504 Votes)
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You can specify the type of files you want, for your device.Precision Marketing: Maximizing Revenue Through Relevance | Sandra Zoratti, Lee Gallagher.Not only was the story interesting, engaging and relatable, it also teaches lessons.
