#1629843 in eBooks 2009-06-19 2009-06-19File Name: B0035X1BN4
0 of 0 people found the following review helpful. ExcellentBy Chee H TangIt was much cheaper than the campus bookstore and shipped very quickly. It brought me through the term and I got a good grade.0 of 0 people found the following review helpful. Title should read "The Big TEXTBOOK of Marketing"By Jeff T. MullerThe title sounds compelling and the premise is plausible, but the layout and format reminded me of marketing textbooks I read back in college...pure drudgery.0 of 0 people found the fo"A real world tool for helping develop effective marketing strategies and plans." -- Dennis Dunlap, Chief Executive Officer, American Marketing Association "For beginners and professionals in search of answers." -- Stephen Joel Trachtenberg, President Emeritus and University Professor of Public Service, The George Washington University "A 'must read' for every business major and corporate executive." -- Clarence Brown, former Acting Secretary, U.S. Department of Commerce The Biggest Companies.... [PDF.so50] The Big Book of Marketing Rating: 4.83 (699 Votes)
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You easily download any file type for your device.The Big Book of Marketing | Anthony G. Bennett. Which are the reasons I like to read books. Great story by a great author.