[Read and download] Corporate Public Affairs: Interacting With Interest Groups, Media, and Government (Routledge Communication Series)
✿ Otto Lerbinger ✿
#1643550 in eBooks 2006-08-15 2006-08-15File Name: B001TSZ5YI
Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs positions--typically within public relations departments--to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions. He articulates the functions and responsibilities of the public affairs role, and investigates the approaches to dealing with pr... [PDF.lf39] Corporate Public Affairs: Interacting With Interest Groups, Media, and Government (Routledge Communication Series) Rating: 4.75 (458 Votes)
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