(Free) Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke






#1873372 in eBooks 2009-10-06 2009-10-06File Name: B000W5MIAS

2 of 2 people found the following review helpful. Big SmileBy Carisa R. CarltonI bought this book in or around 1997 in San Francisco on Union Square. At the time, I worked for a company who couldn't afford a public relations campaign. I carried this book back and forth across the Atlantic, studying and memorizing every scripture. I used it to demonstrate to my employers how they should conduct their efforts. They listened to me, but our plan backfired when the media favored me over their prFrom Library JournalLevine, the founder of a public relations firm and a leader in the field, offers a unique look at and guide to the often vague and mysterious process of public relations. In an entertaining yet intriguing manner, Levine puts forth a cogent, concise work that is spattered with snThe manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.


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You easily download any file type for your gadget.Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke   |  Michael Levine.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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