#3056940 in eBooks 2016-08-22 2016-08-22File Name: B01L1KHX7U
0 of 0 people found the following review helpful. Impressed by Engaging Zone and Maximum Value PointBy Nick GI loved the way the book crafts the need of an engaging zone in the digital economy and also stressed on value building- and constantly rebuilding with changing customer priorities. For ensuring we don't enter an infinite loop, the book talks about assessing Maximum Value Point, which I think is important as an agile coach myself. Also liked the idea of how the framework helps the producAuthor 'Lean Customer Engagement' will provide you with many real and hypothetical examples of how market success actually happens. --Adrian Slywotzky "The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits "'Niyogi's 4E framework is a very useful construct for entreprWatch the author Shil Niyogi talk about Lean Customer EngagementWelcome to the Age of the Customer!The companies that succeed today are those that work toward customer satisfaction and focus on educating customers, enabling them, effecting change, and engaging with them. Lean Customer Engagement contains a wealth of information around partnering with customers to build products and close deals in a lean and agile way without investing in unnecessary sales and marketing activities. The workbook ... [PDF.zg28] Lean Customer Engagement Rating: 3.99 (515 Votes)
