(Download) Media Interview Techniques: A Complete Guide to Media Training






#1268442 in eBooks 2015-11-03 2015-11-03File Name: B0176MLP0I

1 of 1 people found the following review helpful. Key skills for speaking on behalf of your organisationBy John GibbsIt should go without saying that an organization should get its spokespeople media trained, according to Robert Taylor in this book. Journalists conduct interviews day in day out, so if your spokespeople have never had any training or practice theyrsquo;ll immediately be at a big disadvantage, just as someone who has never learned to cook will probably make a hash of preparing a"Robert Taylor is an excellent media trainer. Of course, nothing beats having him in person, but this book encapsulates his lessons perfectly and is a very useful reference tool for everyone who wants to present themselves well in front of journalists."Any individual preparing for an interview with the media, however practised or well-rehearsed they are, understandably feels a sense of trepidation over failing to convey the essential points, or encountering that awkward question in the glare of public scrutiny. As media channels multiply by the day, offering ever more opportunities for exposure, so they also present a growing probability of finding oneself in front of the camera, webcam, or microphone in a make-or-break encounter where every...


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You easily download any file type for your device.Media Interview Techniques: A Complete Guide to Media Training   |  Robert Taylor. I was recommended this book by a dear friend of mine.

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