[DOWNLOAD] The Savvy Author's Guide To Book Publicity: A Comprehensive Resource -- from Building the Buzz to Pitching the Press






#1551893 in eBooks 2008-12-15 2008-12-15File Name: B009K44L4S

4 of 4 people found the following review helpful. Asolutely necessary for the first time authorBy Keenan DakotaI have dozens of friends and acquaintances who have labored years to get a book written and published and then, when their book came out, were hurt and baffled that their book wasn't promoted and didn't sell. The Savvy Author's Guide can help first-time authors help realize their life dreams of getting their book out there into the hands of thousands of people.The little secret that TFrom Publishers WeeklyAn author's work doesn't end when a book is writtenmdash;at least, not if the author wants the book to sell. Warren, now senior director of publicity for Da Capo Press, has learned this over the course of a career publicizing well-known and unknown authors, and she shares herHere is an essential reference for writersmdash;from the self-published to those published by major housesmdash;written by a leading book publicist who pitches books to media every day of her working life. Tapping into her years publicizing such authors as pediatrician Dr. T. Berry Brazelton, poet Mary Oliver, and economist John Kenneth Galbraith, Da Capo Press Senior Director of Publicity Lissa Warren covers book promotion with a publicist, without a publicist, and when a publicist isn't getti...


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