(Mobile ebook) Insanely Simple: The Obsession That Drives Apple's Success
▲ Ken Segall ▲
#255578 in eBooks 2012-04-26 2012-04-26File Name: B0064W5V5C
1 of 1 people found the following review helpful. ldquo;Insanely Simplehellip;rdquo; was recommended to me as a complimentary readingBy Jason WadasAs a current student at the University of Baltimore enrolled in its Entrepreneurial Experience course, ldquo;Insanely Simplehellip;rdquo; was recommended to me as a complimentary reading. After reading, it was clear to see why as this book gives good insight into how Apple revolutionized its industry as well as influencing countless others with its mFrom BooklistSegall worked with Steve Jobs for 12 years, as creative director at Apple and NeXT Computer, and also spent time as agency global creative director at Dell, IBM, Intel, and BMW. As the man who came up with the iconic iMac name, which launched one of the most successful product lines inTo Steve Jobs, Simplicity was a religion. It was also a weapon. Simplicity isnrsquo;t just a design principle at Applemdash;itrsquo;s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. Itrsquo;s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011. Thanks to Steve Jobsrsquo;s uncompromising ways, you can see Simplicity in everything Apple does: the way it... [PDF.jr29] Insanely Simple: The Obsession That Drives Apple's Success Rating: 3.88 (793 Votes)
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You easily download any file type for your device.Insanely Simple: The Obsession That Drives Apple's Success | Ken Segall. A good, fresh read, highly recommended.
