(Free) The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! )






#1292441 in eBooks 2011-02-09 2011-02-09File Name: B004G5ZXOS

0 of 0 people found the following review helpful. Meh...By Brooke PashI only read this for a class. It was alright, hardly revolutionary in my mind. I liked how they showed real examples for each of their points however I felt like there was more filler than actual substance to the book. It was an easy read for a business book though. I think that someone without much of a marketing background would find it more beneficial than those who are educated within the field.0 of 0 people found thePraise for The Power of Cult Branding:"Who wants a cult brand? After reading The Power of Cult Branding, you are going to want to create one as soon as possible. The logic, the strategies, and the tactics are spelled out for you in comprehensive detail." mdash;Al Ries, author of The 22 Immutable LLike religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer's dream come true, can certain productsmdash;with the right combination of positioning and brandingmdash;take on magnetic characteristics and galvanize die-hard customers who become walking, talking viral marketers? Can your company harness the power of cult branding without blowing a fortune on advertising?According to authors Matthew W. Rag...


[PDF.ae28] The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! )
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You can specify the type of files you want, for your device.The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too! )   |  Matthew W. Ragas, Bolivar J. Bueno. A good, fresh read, highly recommended.

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