(Pdf free) For the Win: How Game Thinking Can Revolutionize Your Business
☆ Kevin Werbach, Dan Hunter ☆
#135861 in eBooks 2012-10-30 2012-10-30File Name: B009NFNVUE
3 of 3 people found the following review helpful. Solid discussion of the factors involved in raising customer and associate engagementBy Mark P. McDonaldFor the Win was recommended to me by one of the case studies in the book, not because he wanted to highlight his experience but because he believed that the book is a must read for people interested in gamification. He was right, not just about his own case but about the value of this book. Gamification is a popular term building on the ideaVideo games now have the dubious honour of having inspired their own management craze. Called gamification,rsquo; it aims to take principles from video games and apply them to serious tasks. The latest book on the subject, For the Win, comes from Kevin Werbach and Dan Hunter, from the WhartonTake your business to the next levelfor the winMillions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is built on decades of research into human motivation and psychology: A well-designed game goes right to the motivational heart of the human psyche.In For the Win, authors Kevin Werbac... [PDF.sl28] For the Win: How Game Thinking Can Revolutionize Your Business Rating: 3.57 (699 Votes)
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You easily download any file type for your gadget.For the Win: How Game Thinking Can Revolutionize Your Business | Kevin Werbach, Dan Hunter.Not only was the story interesting, engaging and relatable, it also teaches lessons.
