(Download free ebook) Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results (The AFP/Wiley Fund Development Series)






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8 of 8 people found the following review helpful. How Brands and People Can Change the WorldBy BarbKellyCarol Cone, recognized internationally as the mother of cause marketing, once recounted to an eager group of MBA students how she shared a stage with the Dalai Lama. She described how you could relate shared themes of connectivity, collaboration, and compassion to their very different spheres of work, and how companies and their brands aligned with a core purpose could change the world. Ms.A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Brandingnbsp;is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way people view and support it. Shows how to optimally define what your organization stands for to differieniate, create value and breakthrough


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You can specify the type of files you want, for your gadget.Breakthrough Nonprofit Branding: Seven Principles to Power Extraordinary Results (The AFP/Wiley Fund Development Series)   |  Jocelyne Daw, Carol Cone. I really enjoyed this book and have already told so many people about it!

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