[Library ebook] Einsatzmouml;glichkeiten von Weblogs fuuml;r Unternehmen (German Edition)






#3731847 in eBooks 2007-12-02 2007-12-02File Name: B007Q05WVE

Studienarbeit aus dem Jahr 2007 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,3, Universitauml;t Kassel (Dialog Marketing Competence Center), 27 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Im Rahmen dieser Hausarbeit wird die Blogosphauml;re und ihre Auswirkungen auf die Konkurrenzbeobachtung der Unternehmen in Bezug auf Competitive Intelligence (CI) untersucht. Im Einzelnen wird im ersten Kapitel auf die Geschichte und En...


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