#610507 in eBooks 2003-05-01 2003-04-30File Name: B0030T1BDI
4 of 4 people found the following review helpful. Great Resource for MarketersBy JSwankI bought this awhile back and found it to be interesting. I used it as the base for a college paper. Advertising today holds nothing to the raciness of the 50's and 60's. Back then they were subtle and clever. Today we are too blatant.Great book and definitly worth the buy. But kindle readers may find it not as intriguing without the clear bold pictures1 of 1 people found the following review helpful. easyByFrom Publishers WeeklyIn the supposedly prudish late-19th century, tobacco products were advertised with posters showing a variety of buxom, practically (or entirely) topless women. They were invariably draped in toga-like robes and adopted pseudo-Grecian poses. In the 1930s, ads for a Midwestern vVictoriaAElig;s Secret and Calvin Klein are brand names practically synonymous with sexually suggestive advertising. Considering their high public profile and huge profits, anyone can see that sex sells. Despite polls indicating that the public would like to see less sex in advertising, Americans donAElig;t mean what they say. They continue to respond to the lure of provocative marketing and, most important to business, they buy. Knowing this, more and more advertisers are testing the limits of... [PDF.iz99] The Erotic History of Advertising Rating: 3.70 (748 Votes)
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You easily download any file type for your device.The Erotic History of Advertising | Tom Reichert. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
