[Download free ebook] The Elements of Persuasion: The Five Key Elements of Stories that Se
☆ Richard Maxwell, Robert Dickman ☆
#719015 in eBooks 2009-10-13 2009-10-13File Name: B000V507CU
17 of 17 people found the following review helpful. So-soBy RLike many business books, "The Elements of Persuasion" contains pages and pages pages of case studies, many of which appeared to me to be rather weakly linked to the concept of storytelling. By the end, I was skipping over entire sections because the case studies just did not feel relevant. I was left wishing for more original content.The authors also try to relate many concepts in the book to the elements of fire, earth, water, air,ldquo;The ability to persuade by spinning an intriguing narrative is an essential career skill.rdquo;"Every great leader is a great storyteller," says Harvard University psychologist Howard Gardner. According to master storytellers Richard Maxwell and Robert Dickman, storytelling is a lot like running. Everyone knows how to do it, but few of us ever break the four-minute mile. What separates the great runners from the rest? The greats know not only how to hit every stride, but how every muscle fits together in that stride so that no effort is wasted and their goals are achieved. World-class ru... [PDF.qg90] The Elements of Persuasion: The Five Key Elements of Stories that Se Rating: 3.63 (630 Votes)
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You can specify the type of files you want, for your gadget.The Elements of Persuasion: The Five Key Elements of Stories that Se | Richard Maxwell, Robert Dickman. A good, fresh read, highly recommended.
