(Free and download) Ladders Trampolines: Anecdotes And Observations From A Contemporary Young African Marketer






#1599618 in eBooks 2016-10-15 2016-10-15File Name: B01LXDW3CE

0 of 0 people found the following review helpful. Thought Provoking InsightsBy simunzaTo be fair, I have to state upfront that I know Musa personally and have heard him narrate some of the incidences from his life that he offers in this book.I enjoyed reading his lessons shared from various points in his personal journey and his encouragement for his readers to consider opportunities for exponential growth which may not necessarily be through well worn paths.This is a quick read that will proviDynamic young business marketer and strategist Musa Kalenga introduces us to Ladders and Trampolines, his model for how to be effective in the competitive arena of contemporary marketing.The concept of a Ladder Mentality versus a Trampoline Mentality is a simple one. The step-by-step Ladder approach leads to incremental growth, which may be somewhat slow. However, the Trampoline approach, while using the same energy as climbing a ladder, produces exponential results. The world has changed and ...


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You easily download any file type for your device.Ladders Trampolines: Anecdotes And Observations From A Contemporary Young African Marketer   |  Musa Kalenga. I really enjoyed this book and have already told so many people about it!

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