[Download pdf] Film Marketing into the Twenty-First Century
·•●- From British Film Institute ·•●-
#1664242 in eBooks 2015-10-29 2015-10-29File Name: B01E40Y1JM
About the AuthorJoel Augros is Associate Professor of Film at the Universiteacute; Paris 8 - Vincennes, France. Nolwenn Mingant is Associate Professor of American Studies at the Universiteacute; de Nantes, France. She is the author of Hollywood agrave; la conquecirc;te du monde: Marcheacute;, stratThis diverse collection draws on insights from renowned film academics and leading industry professionals to provide a comprehensive overview of film marketing in multiple global contexts. Straddling practical and theoretical considerations, the book explores modern film marketing, its evolution, and the key issues at stake in a global era. [PDF.fj57] Film Marketing into the Twenty-First Century Rating: 4.63 (722 Votes)
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