[Download pdf ebook] Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics)
♛ B. Joseph Pine, Joseph B. Pine, Don Peppers, Martha Rogers ♛
#2468007 in eBooks 2010-03-02 2010-03-01File Name: B0140EE2R8
0 of 0 people found the following review helpful. Five StarsBy Cesar InafukuGreat!1 of 5 people found the following review helpful. Save your moneyBy DCTThis is a waste of black ink on white paper. Save your money.About the AuthorB. Joseph Pine is president of Strategic Horizons, a consulting firm based in Ridgefield, Connecticut; he is also author of Mass Customization: The New Frontier in Business Competition (HBS Press, 1993) among other books. Don Peppers is president and Martha Rogers executive vice preThis classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "learning relationship." Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever. [PDF.iq92] Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics) Rating: 4.61 (474 Votes)
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You can specify the type of files you want, for your device.Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics) | B. Joseph Pine, Joseph B. Pine, Don Peppers, Martha Rogers. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
