[Download pdf ebook] Selling: Principles and Practice






#2857129 in eBooks 2013-08-06 2013-08-06File Name: B00ECR3S8I

Selling is a crucial marketing activity in todayrsquo;s highly competitive market. The sales function essentially becomes the link between the company and its customers. Sales professionals try to instill in their customers a trust that creates a bond between the customer and the marketer. This book aims at sensitizing people to the notion that selling skills can be acquired. If these skills are applied systematically, it could make a sales professional more effective than others in a competiti...


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