(Read ebook) The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition
☆ Gabe Zichermann, Joselin Linder ☆
#766138 in eBooks 2013-03-29 2013-03-29File Name: B00BDE6AKG
0 of 0 people found the following review helpful. THE Book on GamificationBy Tom McMorrowAs a man with an Associates in Game Design and pursuing a Bachelors in Marketing, gamification is a closely held passion of mine. This book makes the concept of gamification easily accessible to the target market: people who have no idea what gamification is. While it may be considered basic knowledge to those in the game design industry, to the marketing VP in his 40's wanting to tackle employee and customAbout the AuthorGabe Zichermann is CEO of Gamification Co and Dopamine and is considered the world's foremost expert on designing engagement strategies for customers and employees. Joselin Linder coauthored the acclaimed Game-Based Marketing with Gabe Zichermann. She is a writer/contributor to NPR'THE REVOLUTION WILL BE GAMIFIED MASTER THE GAMIFIED STRATEGIES THAT WILL TRANSFORM YOUR BUSINESS--OR BE LEFT BEHIND Gamification: It's the hottest new strategy in business, and for good reason--it's helping leading companies create unprecedented engagement with customers and employees. Gamification uses the latest innovations from game design, loyalty programs, and behavioral economics to help you cut through the noise and transform your organization into a lean, mean machine ready to fight th... [PDF.ml30] The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition Rating: 4.60 (434 Votes)
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You easily download any file type for your device.The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition | Gabe Zichermann, Joselin Linder. I really enjoyed this book and have already told so many people about it!
