#1403460 in eBooks 2001-02-28 2001-02-28File Name: B004CRT08K
0 of 0 people found the following review helpful. Complete basic marketing course as only DK can present itBy moss-covered in seattleI found this book at the library and read it before buying a copy to have as a reference and training tool. The material is well-presented in steps and complete. DK books are reliably wonderful that way!1 of 1 people found the following review helpful. Solid little guide for small retail businesses on marketing effectively!By Jeff LippincottSmall businesses have t.com If you've always wished for a marketing guide that didn't take as long to read and digest as the actual marketing process itself, you'll love this itty-bitty crash course, which zooms in on four key areas: putting customers first (understanding your market and your customers' buying habitsLearn all you need to know to improve your marketing skills, from researching and analyzing customers'' buying habits to creating and managing a strong brand. Marketing Effectively not only shows you how to maximize market share by keeping up with trends, improving your competitiveness, exploiting new opportunities, and developing a winning marketing strategy, it also provides practical information on enhancing the image of your organization. Power tips help you to improve dramatically your cha... [PDF.rl89] DK Essential Managers: Marketing Effectively Rating: 3.93 (548 Votes)
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