[Free pdf] Good for Business: The Rise of the Conscious Corporation
♥ Andrew Benett, Ann O'Reilly, Cavas Gobhai, Greg Welch ♥
#2033576 in eBooks 2009-09-11 2009-09-15File Name: B002OTKEHE
2 of 2 people found the following review helpful. Time to Get Onboard or You'll Miss the BusBy Michael J. FerryThe world is rapidly changing and those companies that recognize how and why will have a better chance to excel in the future. Consumers, prospective employees, investors, and governing bodies all have higher expectations of companies than they did in the past.Good for Business lays out 4 cornerstones for successful businesses of the future- (1) having a purpose beyond profit,(2) a peonbsp;ldquo;In the emerging world of extreme transparency, customers and employees will trust companies that are truly making a difference in their lives. Being good will trump looking good. This book clearly outlines winning brand values and the behaviors that lead to that most precious bond: trusIn order to satisfy the heightened demands of today's more powerful consumer, corporations from Wal-Mart to GE are undergoing an evolutionary transformation in the way they do business--from their operations and strategies to their relationships with customers and communities. In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate how the most dynamic and promising companies of today are c... [PDF.oy39] Good for Business: The Rise of the Conscious Corporation Rating: 3.91 (407 Votes)
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You can specify the type of files you want, for your gadget.Good for Business: The Rise of the Conscious Corporation | Andrew Benett, Ann O'Reilly, Cavas Gobhai, Greg Welch. I was recommended this book by a dear friend of mine.
