(Read ebook) The Curse of the Mogul: What's Wrong with the World's Leading Media Companies






#498697 in eBooks 2009-08-29 2009-10-15File Name: B002N83GWQ

0 of 0 people found the following review helpful. It's all about efficiency and building competitive advantagesBy Jay L.The Curse of the Mogul identifies step-by-step the systematic problems that result in poor shareholder returns at the world's leading media companies. Author Jonathan Knee provides a quick and inspiring read and offers six real suggestions to improve the performance of media companies. This book reinforces many beliefs I started to formulate in my head concerning the future ofIf Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers? We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver better returns than you'd get from closing your eyes and throwing a dart? The Curse of the Mogul lays bare the inexcusable financial performance beneath big Media's false veneer o...


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You easily download any file type for your gadget.The Curse of the Mogul: What's Wrong with the World's Leading Media Companies   |  Jonathan A. Knee, Bruce C. Greenwald, Ava Seave.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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