(Free pdf) Hooked: How to Build Habit-Forming Products
• Nir Eyal •
#11503 in eBooks 2014-11-04 2014-11-04File Name: B00LMGLXTS
179 of 185 people found the following review helpful. This is the absolute best book on product development I've ever readBy J. WalnesIf you're trying to build the next big app, you need user engagement. This book lays down a model building engagement by having users constantly return to your app. In the beginning this is prompted, but eventually it'll become instinct. This is how viral loops are formed.It lays out the "Hook Model", a basic framework of the 4 key stages of each loop:1. Trigger:Voted one of the best business books of the year by Goodreads readers."With concrete advice and tales from the product-development trenches, this is a thoughtful discussion of how to create something that users never knew they couldnrsquo;t live without."mdash;Publisher's Weeklyldquo;A must read fHow do successful companies create products people canrsquo;t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?Nir Eyal answers these questions (and many more) by explaining the Hook Modelmdash;a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive ldquo;hook cycles,rdquo... [PDF.eu96] Hooked: How to Build Habit-Forming Products Rating: 3.68 (686 Votes)
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You can specify the type of files you want, for your gadget.Hooked: How to Build Habit-Forming Products | Nir Eyal.Not only was the story interesting, engaging and relatable, it also teaches lessons.
