[Mobile library] Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them
♥ Peter Shankman ♥
#464832 in eBooks 2010-03-08 2010-03-08File Name: B001GNBY5U
14 of 15 people found the following review helpful. When Ego Gets in the Way...By rchIf the book was as good as its premise (and title) we'd have already made this one a modern business classic. Unfortunately, rather than a discussion on the merits of event and stunt based PR, Shankman wrote an homage to himself. In other words, it's not so much "Can We Do That?" as it is "I Did That!" and the result is not nearly as educational or instructive.Each of the publicity stunts Shankman writes aboutFrom the Back CoverWhat would you do to get your business noticed? Every day consumers are bombarded with advertising and public relations messages. With so many companies competing for limited consumer dollars, how can you get your company's message out? Sometimes, a successful PR stunt is justThis fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all timemdash;explaining why some work and others donrsquo;t. This is a funny, insightful guide to winning the PR game. [PDF.oh70] Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them Rating: 3.56 (612 Votes)
Can We Do That?!: Peter Shankman epub Can We Do That?!: Peter Shankman pdf Can We Do That?!: Peter Shankman pdf download Can We Do That?!: Peter Shankman review Can We Do That?!: Peter Shankman textbooks Can We Do That?!: Peter Shankman Free
You easily download any file type for your gadget.Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them | Peter Shankman. I was recommended this book by a dear friend of mine.
