[DOWNLOAD] Strategies for e-Business: Creating value through electronic and mobile commerce CONCEPTS AND CASES
♥ Tawfik Jelassi, Albrecht Enders, Francisco J Mart'nez-L-pez ♥
#1152637 in eBooks 2015-11-18 2015-11-18File Name: B01MXYQIFK
1 of 3 people found the following review helpful. Fast ShipperBy David W. WilsonAs mentioned in the subject lineFrom the Back CoverFocusing on strategic management concepts and linking them to actual case studies of companies engaged in e-business activities (both successful and unsuccessful), this thoroughly updated third edition of Strategies for e-Business applies strategic thinking to the very latest devStrategies for E-Business provides realistic and compact coverage of the key concepts linking strategy and e-business, illustrated by original case studies. Ideal for MBA students and upper level undergraduates, this book utilises extensive research, strategic frameworks, anbsp;methodological toolset and original real-world case studies to link e-business to overall corporate strategy. It builds awareness and sharpens students' analytical understanding of how companies have developed and implem... [PDF.af29] Strategies for e-Business: Creating value through electronic and mobile commerce CONCEPTS AND CASES Rating: 3.82 (432 Votes)
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