[Mobile pdf] Whale Hunting: How to Land Big Sales and Transform Your Company
• Tom Searcy, Barbara Weaver Smith •
#703165 in eBooks 2008-10-03 2008-10-03File Name: B0011UEE6O
1 of 1 people found the following review helpful. Powerful message fueled by a powerful analogyBy CesarIt's a nice angle with a great analogy on how to transform your company to go after significantly larger customers. The analogy of the whale hunt gives it power and allows the concepts to be grounded in something concrete, the survival of a village. The authors transmit the underlying feeling of the need to survive, reinforced by the language of the analogy, which translates well to business'Its content is logical, innovative and really interesting.' (Professional Marketing, May 2012)From the Inside FlapFor thousands of years, the Inuit people of thefrozen North have risked life and limb to hunt thebiggest game on earthmdash;the mighty whale. They endure treacherous seas, frigid tempUsing the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accountsmdash;the kind of sales that transform your business. Here, yoursquo;ll learn how to turn the dangerous endeavor of selling to large companies and big contracts into a strategy for continued success and growth. Stop wasting time with little accounts and start landing monster accounts. [PDF.jz16] Whale Hunting: How to Land Big Sales and Transform Your Company Rating: 4.62 (542 Votes)
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You easily download any file type for your device.Whale Hunting: How to Land Big Sales and Transform Your Company | Tom Searcy, Barbara Weaver Smith. A good, fresh read, highly recommended.
