(Free download) Youtility for Real Estate: Why Smart Real Estate Professionals are Helping, Not Selling (A Penguin Special from Portfolio)
♥ Jay Baer, Erica Campbell Byrum ♥
#392387 in eBooks 2014-11-04 2014-11-04File Name: B00MNNAOPS
0 of 0 people found the following review helpful. Applicable far beyond real estateBy Michael GowinI picked this up after hearing Jay interviewed on a content/media marketing podcast. Although targeted at real estate professionals, the book's concepts are applicable to ANYONE in a service business. Use a little imagination and you'll get there.I've not read the "full book" "Youtility" but the ideas presented here are similar to those in John Jantsch's "Duct Tape Marketing." Focus on educating aHow real estate professionals can build trust and dominate their competition by creating truly useful marketing.Youtility, as defined by bestselling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away informat... [PDF.sz05] Youtility for Real Estate: Why Smart Real Estate Professionals are Helping, Not Selling (A Penguin Special from Portfolio) Rating: 4.65 (788 Votes)
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You easily download any file type for your device.Youtility for Real Estate: Why Smart Real Estate Professionals are Helping, Not Selling (A Penguin Special from Portfolio) | Jay Baer, Erica Campbell Byrum. A good, fresh read, highly recommended.
