[FREE] Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing






#192049 in eBooks 2011-10-19 2011-10-19File Name: B005XXTQEK

3 of 3 people found the following review helpful. Really great read for anyone who works in salesBy christina orsoFascinating read on how our brain is influenced by sales and marketing. It tells you the "why" and the "how" of what our brain likes when it comes to being "tricked" into enjoying something. Really great read for anyone who works in sales, marketing, or advertising.1 of 1 people found the following review helpful. Great for Wedding PhotographersBy swissgirlI own a wedding photographPractical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. ...


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You can specify the type of files you want, for your device.Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing   |  Roger Dooley. I was recommended this book by a dear friend of mine.

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