(Read now) Public Relations, Society Culture: Theoretical and Empirical Explorations






#2272566 in eBooks 2011-02-25 2011-02-25File Name: B004WS231U

About the AuthorLee Edwards is lecturer in Corporate Communications and PR at Manchester Business School based at the University of Manchester, UK. Her main research interests revolve around sociological understandings of PR and include the operation of power in and through PR, 'race' and PR, PR asHistorically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost. Such research is valuable in addressing how public relations can be used more effectively by organisations and institutions, but has tended to neglect the consequences of the practice on the social world in which those organisations operate. This edited collection adds m...


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