[Free] Grow: How Ideals Power Growth and Profit at the World's Greatest Companies






#461546 in eBooks 2011-12-27 2011-12-27File Name: B004J4XGNG

1 of 1 people found the following review helpful. How to turn an inspiring idea into bottomline growthBy jan willem den oudstenJim Stengel is in the fairly small class of people that remain curious about the world around them also when they seems on top of everything. Being Chief Marketing Officer of one of the biggest B2C conglomerates in the world, achieving a turn-around and then opting for further research because you would like to know better what it is you are doing: respect!Stengel lovesTen years of research uncover the secret source of growth and profit hellip;Those who center their business on improving peoplersquo;s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term.Pulling from a unique ten year growth study involving 50,000 brands,nbsp;Jim Stengelnbsp;shows how the world's 50 best businessesmdash;as diverse as Method, Red Bull, Lindt, Pet...


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You can specify the type of files you want, for your gadget.Grow: How Ideals Power Growth and Profit at the World's Greatest Companies   |  Jim Stengel. A good, fresh read, highly recommended.

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