[Read and download] Conversion Optimization: The Art and Science of Converting Prospects to Customers






#800774 in eBooks 2010-11-01 2010-11-01File Name: B004D4YIC0

0 of 0 people found the following review helpful. One of the best books on conversion optimizationBy PalWhat many marketers and online business owners overlook is the fact that converting more customers out of the existing traffic is far more efficient than looking for more traffic. As much as online businesses should focus on getting more customers to their sites, it is important to convert them into paying customers in order to increase visitor-buyer ratio. After reading this book, I discoverAbout the AuthorKhalid SalehKhalid Saleh is the CEO and cofounder of Invesp, a leading provider of conversion optimization software and services. nbsp;A recognized expert of marketing strategy, He has been a frequent guest in key media outlets, including CNN, BBC, SKY, France 24, MSNBC, New York TiHow do you turn website visitors into customers?Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to increase your buyer-to-visitor ratio, whether you're involved with marketing or designing a large ecommerce site, or managing a modest online operation.Based on the authors' broad ...


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You easily download any file type for your gadget.Conversion Optimization: The Art and Science of Converting Prospects to Customers   |  Khalid Saleh, Ayat Shukairy. I really enjoyed this book and have already told so many people about it!

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