[E-BOOK] Ditch. Dare. Do!: 3D Personal Branding for Executives






#179986 in eBooks 2013-04-23 2013-04-23File Name: B00D62SGO6

3 of 3 people found the following review helpful. Definitely gave me good ideas for branding but I wish it had given ...By MadelineDefinitely gave me good ideas for branding but I wish it had given me more instructions and how-to. Many chapters said I should do something but didn't follow up with actionable steps (e.g. Pick a brand color! or Be a better communicator!).1 of 1 people found the following review helpful. Great book for budding entrepreneursBy Ron G. Cheek, PhDGreat book for budding"William Arruda and Deb Dib understand personal branding better than anyone. In this invaluable guide, they lay out the essential points in quick, actionable tips that will allow readers to develop their own personal brands--for greater effectiveness and satisfaction at work."Gretchen Rubin, authoPersonal branding is today's killer app and must-have skill for career-minded leaders, executives, their teams, and their companies. Why? In today's new world of work every executive is a contract player, every company needs strongly branded employees, no one has any time--and traditional career management just doesn't work. What does work? Personal branding--and Ditch. Dare. Do! leads the charge with executive branding revolutionized for the time intensive, rapidly evolving 21st century workpl...


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