[Free download] Flip the Funnel: How to Use Existing Customers to Gain New Ones
·•●- Joseph Jaffe ·•●-
#730172 in eBooks 2010-01-12 2010-01-12File Name: B0034DGPQ8
0 of 0 people found the following review helpful. MDIA Special Topics ReviewBy JJatauFlip the Funnel is an interesting book written by Joseph Jaffe that goes over the way he thinks and how he believes businesses can be successful. He begins his book with a section called "Getting Priorities Straight" and then references old marketing principles of price, product, placement, and promotion. Jaffe tells the reader to throw all that away because due to technology everything is changing and also tha'...[Jaffe's] fresh outlook on the changes facing the marketing environment provide an insightful read...' (BusinessandLeadership.com, July 2010).From the Inside FlapWhen you consider customer acquisition for your business, think about this question for a moment: how much of your sales come from rWhy customer retention is the new acquisitionIf there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to-ten times more to acquire a new customer than it does to retain an existing one, and yet companies... [PDF.ac91] Flip the Funnel: How to Use Existing Customers to Gain New Ones Rating: 3.93 (599 Votes)
Flip the Funnel: How Joseph Jaffe epub Flip the Funnel: How Joseph Jaffe audiobook Flip the Funnel: How Joseph Jaffe review Flip the Funnel: How Joseph Jaffe summary Flip the Funnel: How Joseph Jaffe textbooks Flip the Funnel: How Joseph Jaffe Free
You can specify the type of files you want, for your device.Flip the Funnel: How to Use Existing Customers to Gain New Ones | Joseph Jaffe. A good, fresh read, highly recommended.
