[Mobile ebook] The Complete Guide to Book Marketing






#863670 in eBooks 2010-02-16 2010-02-16File Name: B002HRY0SM

3 of 3 people found the following review helpful. Good InfoBy MOCK66This book is full of good information. However, I have found that, in the publishing business, it is necessary to read/review a number of books on the subject of book publicity and marketing. Because each author has different takes on the industry and the process for getting books sold, one needs to pick and choose ideas and advice from many different sources to come up with a cohesive picture of what the publishing business w"David Cole's straight-talking, clear-headed book about the basics of book marketing is valuable not only on its own but also as a complement to more pie-in-the-sky guides." -- Judith Appelbaum, author of How to Get Happily Published, managing director, Sensible Solutions, Inc"The Complete Guide tWith an intense focus on strategy that wonrsquo;t be found in any other guide, this invaluable resource will be of immediate help to publishers, authors, and most anyone who wants to succeed in the publishing industry.Completely updated and expanded with an enhanced focus on selling outside traditional channels, The Complete Guide to Book Marketing features systematic, results-oriented approaches to reaching the largest amount of readers for the least amount of money. Readers will find no-nonse...


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